With 10 years of time-tested performance on the snowboard market, the Now IPO Men’s Snowboard Binding is back and better than ever before. After receiving some impressive upgrades for the 2024 season, this soft-flexing, all-mountain ripper has staked its claim as one of the most highly coveted additions to Now’s new lineup. Equipped with a Flex Hinge 2.0 highback, a 3D Stretch Fit Toe Strap, and an Asymmetrical FS Strap, the IPO has resurfaced more comfortable and more flexible than seasons past, appealing to a wider range of riders seeking both all-mountain and freestyle applications at the advanced level. The addition of Now’s infamous Skate-Tech technology elevates performance even further by giving the IPO the efficient boost it needs to remain exceptionally responsiveness despite its softer flex. Thus, the Now IPO Men’s Snowboard Binding earns its rightful title as the quintessential daily driver tailor-made for maximum versatility out in the field.